AI Video Editing SaaS Provider Magnifi by VideoVerse Set for Display at NACDA 2024
Magnifi by VideoVerse is a next-gen video editing SaaS solution provider for seamless content creation and distribution in collegiate athletics
Magnifi by VideoVerse, an AI-driven video technology company and powerful video-editing SaaS platform is excited to announce its participation in the upcoming NACDA Convention, the largest gathering of collegiate administrators in the country. Magnifi will be located at Booth no. 538 from June 10-12, at the Mandalay Bay Resort and C*****, Las Vegas.
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Magnifi has found an extremely strong product-market fit in serving enterprises across numerous industries – OTT players, broadcasters, sports clubs and leagues, marketing agencies, Esports platforms, schools, colleges, and more.
Magnifi is well-recognized for its robust capabilities in instantly clipping key moments for social media, automating standard content for halftime or post-game releases, and crafting personalized, localized graphics for sports marketing. These capabilities align seamlessly with the emerging trends in collegiate athletics, such as immersive fan experiences with AR and VR, and the growing importance of personalized content driven by data analytics. Magnifi’s solutions enable teams and universities to deliver hyper-personalized, engaging content that resonates with fans across various platforms.
“At a time when the pace of content consumption demands both speed and precision, Magnifi’s technology offers unparalleled advantages,” said Jere Hanks, Sr. Director of Sales, North America at Magnifi. “We’re not just responding to the market’s needs but are actively shaping the future of how sports content is produced and delivered.”
At the NACDA Convention, Magnifi will demonstrate how these innovative tools help collegiate sports administrators and broadcasters engage audiences more effectively and efficiently:
- Instant Clipping for Social Media – Magnifi’s technology allows users to clip key moments from live events and share them on social media in near real-time. This feature is critical in a fast-paced environment where moments can become viral in seconds.
- Automated Long-Form Content – Magnifi automates the creation of halftime and post-game content, such as Player of the Game compilations, high scorer summaries, and condensed games. These are distributed across social media, websites, apps, and OTT platforms, ensuring broad and timely reach.
- Personalized Graphics – Through its acquisition of Optikka (a post-production, GPT bot-integrated graphic design tool with applications across video, broadcast, XR, and metaverse platforms), Magnifi offers personalized, localized matchup graphics, bumpers, and hero cards. This enhances the visual appeal and relevance of sports content across all platforms.
Building on the success at the recent NAB Show, where Magnifi expanded its ecosystem through partnerships with Grabyo (a leading cloud video platform for live broadcasting, live clipping and distribution) and Adobe (with a new extension for Adobe Premiere Pro), the company continues to enhance its platform capabilities.
Visitors to the Magnifi booth can expect to see firsthand the seamless integration of AI-driven video editing tools that are revolutionizing content creation across collegiate sports. The display will include demonstrations of real-time content automation, from creating player highlight reels to generating comprehensive game summaries that captivate and engage fans across various digital platforms. Additionally, as demonstrated in their partnership with the Mountain West Conference, announced last year, Magnifi is committed to enhancing video experiences for athletes, coaches, and fans through innovative AI-powered solutions.
Magnifi is building the next-generation video editing ecosystem addressing a broad range of use cases in the post-production process. The company started its journey by generating instant key moments and auto short-sized clips leveraging computer vision and AI capabilities, the sliver in which it is the current tech leader.
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